A Curated Journey of Curiosity & Culture.
Bette Davis for Blackglama - What Becomes a Legend most? Campaign

Produced by:
Blackglama
Production Year:
1973
Medium:
Printed poster on paper, mounted in a metal and glass frame.
Betty Davis, the iconic actress, posed for a Blackglama advertisement in 1973 as part of their "What Becomes a Legend Most?" campaign in their luxurious fur products.
Betty Davis was photographed by fashion photographer Richard Avedon. Avedon was known for his exceptional skill in capturing the essence and charisma of his subjects, making him a perfect choice for photographing legendary many iconic figures for the campaign.
The poster is approximately 32 x 22 inches. Blackglama is a luxury brand known for its high-quality and luxurious fur products, particularly mink coats. Renowned for its "What Becomes a Legend Most?" advertising campaign, Blackglama has become synonymous with luxury and elegance in the fur industry.
The Blackglama Story: http://www.blackglama.org/the-backstory Famous stars posing for Blackglama over the decades: https://www.fur.org/blackglama-what-becomes-a-legend-most/